Simple brand advisory for high-performance athletes.

We work with a capped number of ambitious athletes who want to build their brand off the field.

How do I get started?

Your Journey
01
Immediate
Getting started
Application Form
Complete your application so we can learn about you and your goals.
02
Once Accepted
Once accepted
Welcome Call & Presentation
A personalised onboarding call to walk you through everything and get you set up for success.
03
Once Accepted
Community
WhatsApp Group & Comms
You're in. Access to our private group where the conversation, support, and momentum begins.
04
Month 1
Strategy
First Monthly Strategy Call
Deep-dive session to align on your goals and map out your content and growth strategy.
05
Month 1
Strategy
Personal Brand Strategy
Your custom one-pager lands — a clear, focused document defining your brand, message, and direction.
06
Month 2
Content creation
Content Shoot — Half Day
A professional half-day shoot to build out your content library and bring your brand to life visually.
07
Month 2
Ongoing
Resource Bank Access
Full access to our resource library — templates, guides, tools, and everything you need to keep growing.
08
Month 2+
Ongoing
Ongoing Comms & Monthly Catchups
Regular touchpoints to keep you on track, supported, and consistently moving forward with your growth.

What do we actually help you with?

What's Included
Posting Guidance
  • 24/7 WhatsApp message support
  • Content calendar tool
  • "Should I post this?" feedback
  • Caption edits
  • Tone coaching
  • Risk and crisis prevention
  • Real-time trend spotting
Brand Strategy
  • Monthly 60-minute strategy session
  • Deep brand discovery
  • Define core values and positioning
  • Identify target audiences
  • Set commercial and content goals
  • Create brand pillars and messaging
  • One-page brand strategy document
  • Quarterly refresh sessions
Content Audit & Ideas Bank
  • Review 6–12 months of posts
  • Performance analysis
  • Competitive benchmarking
  • Clear action plan
  • 20–30 ready-to-use content concepts
  • Visual suggestions
  • Posting timing guidance
  • Updated quarterly
Content Creation
  • Access to network of videographers and photographers
  • Help planning content designed for strong social performance
  • Guidance in coordinating shoots and logistics
Managing Product Gifting
  • First point of contact for brand enquiries
  • Screen and filter opportunities
  • Negotiate usage, exclusivity and payment
  • Coordinate logistics
  • Track deliverables and compliance
Group Education Sessions
  • Personal brand building
  • Social media algorithms
  • Sponsor management
  • Media skills
  • Managing public pressure
  • Transitioning out of sport
  • IRL catchups

Here's what happens when you don't have a personal brand strategy..

Pain Points
Brands are signing athletes with half your talent because they show up online and you don't.
The product gifting you're getting could be paid partnerships. You just don't know how to make that happen.
You spend Sunday night staring at your phone with no idea what to post or whether it's even worth it.
Brands slide into your DMs and you have no idea what to say, what to charge or whether to bother replying.
You're posting to post. Nothing is connected, nothing is building and it shows.
You have no way of knowing if what you're doing is actually working or how you stack up against other athletes.

What if building your personal brand felt easy?

The Vision
Every month you walk into your strategy session knowing exactly what you're posting and why.
You post with confidence because you've got a plan, a content bank and someone to sense-check it with.
Packages from brands you actually like start showing up. Negotiated and sorted by us, not you.
Your following grows, your engagement goes up and real opportunities start coming to you.
You're building something that lasts well beyond your playing career.
Your personal brand starts working for you. Opening doors, attracting deals and giving you something to stand on when the game is done.

Let’s go?

Click the button below to apply and we’ll be in touch shortly 👇